Date – 2018
Type – Video animation
Location – Tokyo
Client – Pauline Saglio et Mathieu Rivier for Hermès
Credit – Project: Pauline Saglio, Mathieu Rivier. Software Implementation: Mathieu Rivier. Animations: Pauline Saglio, INT studio. Module design: Marie Strina. Module building: Unpointois. Movie Images: Gianni Camporota. Editing: Pauline Saglio. Special thanks to Tibor Udvari.
We recently worked with Pauline Saglio and Mathieu Rivier on the realization of five video animations for Hermès. The videos were integrated into “Carré Surprise”, an interactive installation they made which has been installed in the Hermès shop in Tokyo.
“This project aims to highlight the richness of Hermès' creative processes surrounding the world of silk. The spectator is invited to discover the different facets of this product through several playful experiences in store. A surprising encounter with the world of silk is offered as a journey through the main steps in the creation of the Hermès squares. This installation brings new perspectives on the traditional square Hermès which actually hides a large number of surprises. The customer is invited to discover them through several interactive steps.”